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A reality show originally created to support families affected by the pandemic, but later expanded to other families in difficult circumstances.

Người mẫu Việt Nam: Vietnam's Next Top Model is a Vietnamese reality television show in which a number of women compete for the title of Vietnam's Next Top Model and a chance to start their career in the modeling industry. The show is based upon America's Next Top Model. And as part of Top Model franchise, there is the host and the head judge like talk-show host and model Tyra Banks in the original franchise. The show shares the same format. The premiere was set to air on September 30, 2010 and was among the highest-rated shows in Vietnamese broadcasting.