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Paris, 1980s. The very first concept store in Europe dedicated to hip-hop, Ticaret was simultaneously a laboratory for a new style, a meeting place, and a factory of myths. The unlikely duo at its helm—Daniel Fourneuf, an electrician with a passion for dance and music, and Françoise Hautot, a fitting model and fashion designer—imported hip-hop clothing, accessories, and albums from the United States. Ticaret also boasted a makeshift recording studio in the basement, and in the back room, renowned graffiti artists screen-printed T-shirts with a style unique in France.
A chronological and thematic history of French rap, told through a list of 11 short films, emblematic titles from 1990 to the present day. Each episode ends with an original cover by an emerging French artist or rapper.
A documentary at the heart of French rap in 2002: its beginnings, its history, its influences. Featuring interviews, freestyles, and previously unseen live performances from French rap artists. Dance, graffiti, and DJing are explored with most of the pioneers of the movement, such as Squat, Dee Nasty, Crazy B, Lionel D, Kool Shen, DJ Mehdi… as well as Mode2 and Jon One for graffiti. The 1 hour and 20 minutes alternate between footage of concerts and artists in the studio, like DJ Pone, with commentary primarily from rappers but also from other key figures. A remarkable retrospective and work beginning with archival photos from New York.
"EJM QUI EST-IL ?" is a documentary directed by Mehdi BARA and released in 2011. It features numerous testimonies from fellow rappers such as Akhenaton, Oxmo Puccino, Disiz La Peste, Kery James, Rohff, among others. In an interview, Mehdi BARA explains his motivations for creating this documentary. Through this film, he expresses his desire to introduce himself, showcase 10 to 20 years of his career, highlight his evolution, and narrate the history and foundation of French rap to give it value.
